SAXOTECH News

Dow Jones and Company, Inc. Selects SAXOTECH Enterprise Circulation Management System



Tampa, Fla. – January 16, 2012 – SAXOTECH, a leader in content management, circulation and advertising technology, today announced Dow Jones and Company, Inc., a News Corp. company and global provider of news and business information, will take advantage of SAXOTECH's enterprise-level circulation management system including SAXOTECH Circulation, WebCirc and Business Analytics.

With publications that include The Wall Street Journal and Barron's, Dow Jones will join other leading North American media organizations that are achieving greater operational efficiency and creating new products and partnerships with SAXOTECH.

"Dow Jones publications and products are continuously recognized for their quality and we are excited they have chosen SAXOTECH to assist with their newspaper fulfillment and distribution administration," said Anders Christiansen, chief executive officer of SAXOTECH. "The SAXOTECH Circulation software management system is the product of 30 years of technical expertise and we are confident Dow Jones will see the immediate benefits of the feature-rich solution and be prepared to face the ever-changing demands placed on today's circulation directors."


SAXOTECH Circulation is a robust multi-platform solution that delivers unrivaled relational database functionality. Media companies have the ability to track promotions and campaigns, append demographics to subscribers and non-subscribers and utilize reporting tools to retain and increase subscribers.

SAXOTECH WebCirc makes it easy for customers to start a new subscription, view and validate transaction history, place their paper on hold and many other user-friendly newspaper management services. Carriers and Dealers can view up to date account status, view history, retrieve and store billing statements, produce their own route lists, request draw changes and submit returns. Accessed anywhere there is an Internet connection and all in a secure and trusted environment.

SAXOTECH Business Analytics is an advanced reporting and analysis platform giving marketing and circulation executives the ability to make quicker and more profitable business decisions. Business Analytics extracts raw data and organizes it into multidimensional models that cover home delivery, draw, subscriber/carrier transactions, single-copy sales, retention, subscriber profiles, market development and financial analysis.

About SAXOTECH
SAXOTECH helps media companies meet current and future challenges in the media landscape by providing cost efficient solutions for new business models based on multimedia, multi-channel consumer interaction. Our scalable, easy-to-implement solutions are used to plan, create, edit, design and publish content as well as drive online directories and serve display advertising through multiple channels. Our customers receive world-class implementation, training and support complemented by ongoing development of products and best practices.

SAXOTECH Circulation tracks subscription revenue, distribution, agent billing, promotions, campaigns, demographics and non-subscribers. Flexible reporting and decision making tools enable newspapers to improve retention and increase their subscriber base, as well as empower marketing executives to make quicker, smarter and more profitable circulation management decisions.

SAXOTECH's corporate headquarters reside in Tampa, Fla. with European headquarters based in Aalborg, Denmark; additional offices include Maryland, Norway and Sweden. SAXOTECH's solutions are in use by more than 700 news organizations around the world. For more information visit /.