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Norwegian Media Group Goes Live with SAXOTECH Mediaware Center



Aalborg, Denmark – July 8, 2013 – SAXOTECH, a leader in content management, circulation systems and advertising solutions, announced today, Valdres Media (recently acquired by Guldbrandsdølen,) is the latest media company to deploy the SAXOTECH Mediaware Center. Valdres Media is now live with the latest technology by SAXOTECH that provides an enterprise content management system for both print and digital channels.

Valdres Media selected the SAXOTECH Mediaware Center to optimize its news production utilizing layout geometries. The media company will realize additional benefits of a fully collaborative newsroom working together in one system to plan, produce and publish content.

The full-featured platform has enabled Valdres Media to achieve savings of both time and resources through a much more efficient workflow.

 

About SAXOTECH
SAXOTECH empowers media companies to meet current and future challenges in the media landscape by providing cost-efficient solutions for new business models based on multimedia, multichannel consumer interaction. Our scalable, easy-to-implement solutions are used to plan, create, edit, design and publish content as well as drive online directories and serve display advertising through multiple channels. Our customers receive world-class implementation, training and support complemented by ongoing development of products and best practices.

SAXOTECH Circulation tracks subscription revenue, distribution, agent billing, promotions, campaigns, demographics and non-subscribers.  Flexible reporting and decision-making tools enable newspapers to improve retention and increase their subscriber base, as well as empower marketing executives to make quicker, smarter and more profitable circulation management decisions.

SAXOTECH’s corporate headquarters reside in Tampa, Fla. with European headquarters based in Aalborg, Denmark; additional offices include Maryland, Norway and Sweden. SAXOTECH's solutions are in use by more than 1,000 news organizations around the world. For more information, visit www.saxotechonline.com.

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