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The Online Advertisig Sourcebook for Newspapers

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The Online Advertising Sourcebook for Newspapers is the most current and up to date information available in a single reference book today. Complete with a history of advertising across emerging communications mediums as well as a host of business models newspapers are using today, you'll find this text to be educational as well as an excellent desk side reference manual. If you have any questions about the Sourcebook or SAXOTECH's product offerings, please feel free to contact us.

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Foreword
Table of Contents