Home arrow 2001 arrow Canadian news group chooses Publicus from SAXOTECH

Request Info
Canadian news group chooses Publicus from SAXOTECH Print E-mail
Brunswick News signs contract for three Publicus Web sites
ROCKVILLE, MD - SAXOTECH, a leading supplier of content management and online production systems for media companies in Scandinavia and North America, announces that Brunswick News, Inc., has purchased the Publicus Online Publishing System to produce three of their World Wide Web sites.

"We are looking forward to working with SAXOTECH and its Publicus system to give us a cost-effective and content-rich Web presence," said John Wishart, editor of Canadaeast Interactive, the online division of Brunswick News, Inc.

The Canadaeast Interactive contract gives SAXOTECH its first customer in Canada. The three Web sites to be converted to Publicus are the Internet counterparts of three daily newspapers:

  • Telegraph Journal
  • Times and Transcript
  • Daily Gleaner

The Canadaeast Interactive contract includes the Publicus Base System, as well as the following Add-On Modules:

  • Publicus Query Module (polling and competitions)
  • Publicus Banner Ad Module (banner ad rotation and tracking)
  • Publicus Agenda Module (calendar of events)
  • Publicus Multi-Channel Module (wireless, handheld, email publishing)
  • Publicus Forums Module (threaded discussion groups)
  • Publicus Guides Module (entertainment and business directories)

Publicus will be integrated with Brunswick's existing editorial and advertising front-end systems (PBS, Harris and DTI).

"Canadaeast Interactive has established some lofty goals for a family of robust and profitable Web sites," said David Quackenbush, Customer Fulfillment Representative for SAXOTECH. "I am extremely pleased that they have chosen Publicus to help them meet those goals."

The contract also includes training, consulting services, support, and software maintenance. SAXOTECH will host and manage all of the Canadaeast Interactive Publicus Web sites at the company's datacenter in northern Virginia.

The implementation process will begin immediately.

External links:
Telegraph Journal
Times and Transcript
Daily Gleaner